Hello! 👋🏽

I’m a senior UX/UI Digital designer

I am a Senior UX/UI Digital Designer based in London with over sixteen years of experience working with leading UK digital and creative agencies. I have delivered a wide range of brand and campaign led projects, creating thoughtful, user focused digital experiences from concept through to launch.

My core strength lies in user interface design, combining human centred thinking with commercial insight, refined visual craft, and a deep understanding of responsive design systems. I have a proven track record of producing work that is both visually engaging and effective, driving user engagement and improving conversion.

When I am not designing, you will often find me practising Tai Chi at competition level, baking cakes, exploring photography, or laughing at silly memes.

Feel free to get in touch if you would like to chat. 😎